Orangina Schweppes Polska Sp. z o.o. manages brand-led beverage promotion and consumer communication in Poland for products marketed under the Orangina and Schweppes brand environments, supported by dedicated brand websites and contact infrastructure. The Orangina brand positioning emphasizes a citrus-based carbonated soft drink concept built on a mixture of fruit juices and orange pulp and peel, and highlights heritage dating to 1936 as part of its product narrative. The Schweppes brand platform in Poland is structured around product families presented as Classics and Premium Mixers, aligning the brand with mixer and refreshment use cases and reinforcing trademark ownership and brand governance. Geographic reach extends beyond Poland at the level of brand promotion support, with the Orangina Poland contact platform referencing promotion and advertising of Orangina products in multiple European markets via country selection options. Key brand assets are the Orangina and Schweppes trademarks and their consumer-facing digital ecosystems, heritage-driven positioning, and product-family navigation used to support marketing and portfolio clarity; strategic focus centers on brand equity building, product storytelling and regulated market communication for branded beverages across supported markets.
Headquarters
Ul. Aleja Wyscigowa 6
Warsaw; Mazowieckie;
Postal Code: 02-681
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Website: http://www.orangina.pl
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