Gucci Group Korea Ltd. (South Korea)

Gucci Group Korea Ltd. is a company located in Seoul, South Korea. It designs and distributes luxury apparel, jewelry, and accessories for both men and women. The company is best known for its distinctive double G logo and the "Gucci stripe." Gucci has collaborated with renowned designers such as Tom Ford, Frida Giannini, and Tomas Maier. With over 10,000 employees, Gucci operates from its headquarters in Florence and has stores in more than 550 locations worldwide. Regular employees are provided with dental, vision, and insurance plans, as well as annual paid time off and discounts at Gucci stores and its sister companies. However, back office employees struggle with work-life balance due to heavy workloads, and management has been criticized for not improving team morale. The company also faces challenges with diversity and inclusivity at the corporate level, leading to issues with employee retention. Gucci was founded in 1921 by Guccio Gucci and initially manufactured luxury travel goods and equestrian equipment. Over time, it expanded its product range to include handbags, shoes, and premium apparel made from luxurious materials. Gucci gained global recognition in the 1950s as a brand favored by the rich and famous. The company faced various challenges, including tax evasion charges and family disputes, but regained its reputation under the leadership of American designer Tom Ford. Subsequent creative directors, such as Frida Giannini and Alessandro Michele, have contributed to Gucci's continued success. The company has a highly competitive work culture, and employees are expected to sacrifice work-life balance for career advancement. Gucci has also been involved in social contributions, partnering with UNICEF since 2005 to support the "Schools for Africa" initiative, benefiting disadvantaged children in Africa. Despite the pressure from the corporate level, Gucci maintains a professional and high-end atmosphere in its offices, reflecting its branding standards and reputation in the industry.