Vadilal Industries Ltd. (India)

Vadilal Industries Ltd. is a company located in Ahmedabad, India. It was incorporated in the early 1990s and has since become the country's second-largest ice cream brand by sales. Vadilal offers the largest range of ice creams in India, with over 150 flavors sold in more than 300 packs and forms. The company has been able to cater to different market segments through multiple product ranges, which has contributed to its success. In addition to ice cream, Vadilal Industries also entered the processed foods industry in the early 1990s and is now one of the largest players in India. The company has a core team of in-house "ice-cream experts" who taste 15-20 products a day. Vadilal has 50,000 dealers across India and 250 Vadilal Parlors, most of which are franchisee outlets. The company aims to achieve a revenue of Rs 450 crore this fiscal year. In 2013, Vadilal was voted as the "Most Trusted Icecream brand in India" and ranked among the "Top 20 Food" brands in India by the Economic Times Survey.