Manufatura de Brinquedos Estrela S.A. (Brazil)

Manufatura De Brinquedos Estrela S.A. is a company located in São Paulo, Brazil. It was founded in 1937 and is celebrating its 80th anniversary in 2017. The company offers a wide range of toys and games, including classics such as Banco Imobiliário, Jogo da Vida, and Genius. They also have a collection of dolls, including Moranguinho, Fofolete, Susi, Gui Gui, and Tippy. One of their popular products is the Super Massa modeling clay, with the Dr. Opera Tudo as its main character. Estrela is known for being a leading toy company in Brazil, with eight out of ten best-selling games in the country being from their brand. They have also partnered with popular licenses such as MasterChef and Porta dos Fundos. The company continues to innovate and reflect society's trends, with the inclusion of apps in their classic board games. Estrela has a central office in São Paulo, which serves as the headquarters for their various departments, including Marketing, Sales, and Customer Service. They have factories in Itapira, Ribeirópolis, and Três Pontas, which contribute to their expansion and growth in both domestic and international markets.